Hey again,
Let’s talk about a word that’s pure power in my book…
… Segmenting…
Here’s why…
Obviously, the best funnel is automated.
When people in your funnel take a certain action they’re presented with new offers depending on what they have already purchased.
… and that’s all automatic, thanks to 1AutomationWiz.
But, let’s dig in a little deeper and take this to the next level…
What if you specifically segmented your leads based on what they have purchased and sent automated follow ups promoting ONLY the other offers in your funnel they have not purchased yet?
Let me elaborate…
Oftentimes I will talk to folks that collect an email lead at the
beginning of their funnel and then upsell their customers through
a couple more offers…
… great…
But the leads remain on the follow up email list for only the primary front end offer.
Picture it like this:
————————-
You order a new computer online from Billy’s PC Discount Warehouse.
Immediately after you place your order, you get offered the Supertastic Anti Carpal Tunnel Mouse and Keyboard package…
You think… “I HATE carpal tunnel”.
But you decide to chew on it… you pass for now… and go on to just order your computer only.
Then for the next couple of weeks you get emails from Billy
promoting the same computer you already bought, over and over
again…
Until finally, you get an email follow up from him offering you a
big fat discount for far less than you already paid.
Now you’re probably mad…
You’re thinking, “Hey… I already ordered this. Did they even get my order? And why the heck are they offering a discount when I already paid more for this?”
Now if Billy was smart and segmenting his lists, he’d have you on the ‘Already bought a PC and didn’t buy the mouse package’ list.
What’s more, Billy’s emails should not be offering you the PC you already paid for, at a wildly discounted price no less…
No… those emails should offer you that mouse and keyboard package, which you might just buy in the very near future.
Billy missed the boat big time here, didn’t he?
————————-
This kind of thing happens all the time.
Yet as 1AutomationWiz user you’ll avoid that confusion, make more sales, and give yourself the ability to add scarcity or urgency to grab orders from those people that did not order before.
You see…
1AutomationWiz automates the process of moving leads and buyers from one segment to the next, depending on their prior purchases, allowing you to enhance sales on every product at every level of your funnel.
The bottom line for this is:
Same work.
MORE SALES.
And hey… if you need help attracting more customers, sales, and cash by segmenting then check out our step by step training videos right now:
http://ecommercequickstart.com/
1AutomationWiz is built to automate your processes and your sales.
If you have not done it yet, now is definitely the time to put this powerful system to work for you!
Peace,
Don Schnure
1AutomationWiz.com